Nonprofit Video – Get More than the Speech

As a nonprofit, you probably have an opportunity to video speeches at your educational talks, panel discussions and galas.  We were recently asked to capture a keynote address on green business for an entrepreneur start-up organization in Finland, which is pretty exciting stuff as we are fans of sustainability.  Our speaker was Trudy Heller, a woman that is well known for this subject in Philadelphia.  After we were finished capturing her talk, we had her change clothing,  made some tweaks […]

It’s Your Video – Make it Local

Recently one of our nonprofits had the opportunity to display their videos at a concert of 75,000 people.  Now I realize that you may not have the opportunity to do large scale concerts, but what you do have the opportunity to do is affect the branding of your video.  Some organizations are supplied with national/worldwide videos that may be of excellent quality, but they lack the local feeling that will really promote giving.  So, let’s look at some fixes that […]

Be a Great Interview

If you work for a nonprofit, sooner or later you are going to be in front of the camera.  Either the news will ask  you for a comment at an event, or you or one of your corporate partners will want you to explain your cause for a video.  The last thing you want to do is to be nervous, or worse yet, walk in dreading  the interview.  It just so happens that I had an amazing interview this past […]